Global outsourcing becomes popular
- 계획과 실행의 동기화 중요해짐
- 주문, 구매, 생산계획, 생산 계획 준수, 출하 및 운송 준비 등의 연계가 중요
3. Visibility is required for
- for event management
- for preventive actions
4. Asset-light: only 3 consolidation centers
Agility for oil price fluctuations
Value-added service
Wal-Mart는 Hub-an
Global Imbalances :
The global imbalances refers to the large current account deficits of developed economies such as the United States and the large surpluses of developing economies such as China and oil rich economies of the Middle East and Russia.
Causes of the Global Imbalances :
- Events in the United States : Saving-Investment Imbalances
- Events Outside the US :
Inadequate In
[Intro: Concepts and Examples of Globalization and Regionalization]
1. Globalization
1) Concept
- The process of increasing interconnectedness between lots of societies all over the world.
- The Events in one region of the world have effects on peoples and societies far away.
- The spread of ideas, cultures, and information is faster than ever through development of communication and trans
2-1. Globalization of Steel Industry.
: Factors promoting globalization is first of all capital-intensive production methods and economies of scale is the fact that more and more relevant. Appearing in almost every industry worldwide, is one of the most noticeable change in the production of labor-intensive production methods from the increasingly capital-intensive production methods is that t
that it did not have any antitrust objections, Delta completed its $2.8 billion acquisition of Northwest.
● Current trends
- They use variety social network service program and global network.
-Affected by rise of an oil price. Because airlines most big expense is fuel tax.
●Current strategies
① Launched global joint ->20 May 2009. Air France KLM group and Delta Air
Globalization strategy _ Brand Initiative Strategy
STP Analysis
- Segmentation : Segmentation by age
- Target : 10 – 20s
- Positioning : Recognize SM entertainment as 1st entertainment group in Asia
4P Analysis
- Product : Music(revised partly), Music Video(revised partly), Concert(revised partly), TV program
- Price : Free(event) to expensive(Broad)
- Promo
C. Global Paradigm Shift and Possibility of Korean Tea Culture
If the social structure and cultural preferences were interconnected, understanding this relationship helps for anticipating and planning for globalization of specific cultural items. Especially, the possibility of Korean tea culture can be firmly recognized, as we examine the strategies reflected by the global paradigm shift. Three
event, Disney grown up a media conglomerate. From contents making to contents releasing, Disney has their own networks. (refer to figure 5)
Once they made content, the sources could be used again and again without extra costs. And one content can applied various Disney’s business. Every step they have gains profits.
Total Marketing
Disney’s major business strategy is the Total Marketi
2. SWOT (3): Opportunity
A. Increasing awareness of ethnic food
- Growing popularity of Thai and Indian food
B. Widening market access
- Promotion of FTA
C. Growing awareness of Korean culture
- Hosting international events
4. Conclusion: Class Discussion
Should Korean eating culture be revised or preserved for globalization?
What are the differences between Korean food and the tradit
event-driven system을 개발하여 주문 및 생산과정의 모든 단계를 기록 가능하게 하였다. 이로써 고객들은 공급자의 위치와 진행상황 등을 정확히 알 수 있었고, 이러한 관계와 ASN이 정확할수록 고객들은 USS에 다시 주문한다는 사실을 발견하였다.
(2) 다음으로 USS는 제품의 가격, 양, 운송날짜뿐만 아니라 구